Brora Arvostelua 

What kind of company doesn't offer refunds for gift cards? I understand they can't be exchanged for cash, as is common knowledge, but the website states that you should be able to get a gift card refund back to the original credit card within up to 30 days. However, when visiting the store or calling customer service, no one seems to have any information. The service is completely useless and unorganised, with no communication or assistance. Considering the price of the clothes they sell, the experience is not worth it at all.

Unhappy staff in a store. The ‘chat’ when I was in-store when away on a break was not good. Treat the staff better Brora. They defiantly wern't happy

I have been a regular customer for several years now (left positive reviews in the past) but unfortunately Brora’s customer service has put me off buying from them.

My recent order has been lost and after over three weeks it resurfaced back in the UK. Brora’s customer representative has been sending me robotic apologies - they can’t resend my order, they can’t refund me, they can’t ask their logistics partner, Global-e, to resend it. They can’t do anything basically. It feels like talking to a LLM although I suspect I have been corresponding with a human because I exchanged several emails and each time Brora took a long time to respond. It’s has been nearly a month and I have neither received my order nor a refund. The clothes are expensive and the company promotes itself as a small, premium, local business. Unfortunately the customer service doesn’t live up to this image.

Really sad. Bought a cardigan which was originally £89. The colour is perfect - it’s a cotton cardi (so original price v high). Material quality on verge of see through. I thought I was buying into the good Scottish quality brand I used to buy from and was sorely disappointed to find it made in china with a poorly stitched in label to increase the profit margins for the company presumably to 98%. Brora would do well to remeber their customers aren’t stupid and give themselves a bit of credibility on the quality element before they end up ruining their brand and discrediting their previous fantastic reputation.
I could have purchased a cardigan from New Look or M&S at a fraction of the price for the same quality - not the luxury purchase I hoped for

I bought a linen skirt in May this year (2025) for £185. The linen is so thin it has given way at the back seam after half a dozen wears. Clearly the fabric isn't fit for purpose.

Cancel orders for no reason.
The customer dis-service seems to be populated by grumpy resentful women suffering from a midlife crisis, who are possibly also racist.
They seem to be full of themselves because the Royal Family buys from them now and then.
So mere mortals are not exactly welcome.
The management is no better.
Said something about system refusing duplicate orders.
There was no duplicate order.
Beware.
Total waste of time and the funds are not refunded very speedily either.
So no item and short of money as well.
Dreadful.

Shocking Customer Service.
The detail is irrelevant, but I have a valid complaint and I’m being ignored, even by the MD Mark Taylor.
Never mind the customer is always right it’s more like ignore them and they’ll go away.
Truly, they never answer the phone and the email responses are pointless.
Most disappointing.

Avoid this company like the plague. I bought a skirt for £185.00 which split apart at the seams .. I assumed I had ordered the wrong size .. Brora sent a bigger size.. this skirt was slightly too big and a hole appeared at the back of the skirt once again.. after ONE wear.. I was absolutely horrified.. PLEASE do not buy from this company.. something really weird going on .. I fe completely conned and I am nearly £200.00 lighter with nothing to show for it. Horrible experience

I ordered a high-value item from Brora that was left in plain sight outside my home and promptly vanished. Despite this clear delivery failure, Brora refused to refund or replace it, and I had to go through my credit card for a refund. Shockingly poor customer care—avoid if you value your money or peace of mind.

I recently purchased a green liberty print dress for a wedding and it looked amazing. So comfortable to wear and fitted perfectly. Thank you Brora.

I have bought a number of items from Brora over the years. The quality has always been exceptional and oozes style and sophistication. I recently bought a Brora storage bag for my jumpers. It is strong and durable with a good three quarter zip. Being transparent, I can now see my beautiful Brora jumpers knowing they are fully protected.

I purchased three items in the sale, totalling around £400. I was disappointed at the lack of reviews around the items as I usually find reviews helpful in working out the sizing as I am petite and am either 6 or 8 depending on the garment. Two of the items were totally unsuitable (too big/long) and I returned them. I thought it would be helpful to leave a review to inform other customers regarding sizing of one of the items(a coat that actually came down to my ankles!) so that anyone else who is 5' 2" would not waste their time. Anyway, guess what? They did not publish my review and this leads me to think that they may be filtering out any critical reviews which would explain the lack of reviews listed. This suggests to me that they only publish reviews that will help sell their products. The whole point of reviews is to inform customers on details of the garment to enable choice. Anyway, based on this, I will not be buying from them again as I only like trusted brands,

Always look forward to each new season release from Brora, to see the regularly returning styles in new colours and the “quirkier” new items being released. From extra thick cashmere knits to maxi dresses and skirts, to silk and Liberty fabrics, to UK made wool coats and jackets, or tank tops in mohair or donegal, or beautiful fair-isle and lace cotton blouses…so much to tempt me.
Brora’s styles and colour stories are timeless to me and of great quality, clothing that I keep for years.
The clothing is well-cut and the fit is usually very good for my tall, long-limbed fuller frame. You can’t say that these days a lot about clothing.
The quality is reflected in the price and I have to pace myself, but that is what they call “slow-fashion”.
Although my troubled hearts likings do not know slow…
At least my lovely husband knows that a shopping spree to the Brora shop or a present online, must always be forgiven or condoned…
I love that a lot of their clothing is UK made or closer by in Europe, and something I regularly look for and appreciate when buying things, even secondhand (yes, I once found a Brora white cotton lace blouse in a charity shop - thank you, thank you).
The sales experience is very good and reliable and I do contact the team by email when ordering.
If I would have 1 remark, then I would suggest giving a % reduction and/ or free shipping with the next order as an option to the customer.
And I hope that Brora opens a shop in Winchester soon…

Prompt deliveries, well packaged. Brora offers a variety of styles, for women, men and children, contemporary with a classic feel. The fabrics are very good quality with a beautiful range of colours, prints and patterns.

I love Brora and their products. Beautifully designed and well made, they last for ages. The styles are timeless with an interesting twist that holds the test of time. Always a pleasure to wear. I feel comfortable and well turned out wearing Brora.

I am magnetically drawn to anything made in the UK so there is much here to appeal to me. I find all clothes, from jumpers to blouses, trousers to skirts, all fit jolly well so I've never had to send anything back. A good thing as I don't have a shop near so solely online, for me. Customer service is professional and helpful whenever I've had a question. Shipping is swift and beautifully packaged.

A wonderful British company keeping traditional ways of manufacturing alive. That is an ethos I am very happy to support and will continue to. Thank you, Brora, for always bringing a smile to my face when I receive a parcel from you.

Lovely colour, lovely design, nice quality
My usual size 16 was too big but size 14 fits me like a globe
Helpful customers service

I recently bought a pair of wrist warmers online and after the first wear there was some inner stitching that came undone. I was going to try and repair it myself but after prompting for a review of the product by Brora I figured I may as well let them know in case there is a quality issue. I was contacted by Brora customer services who asked me to please send the wrist warmers back to their workshop for mending. I was supplied pre-paid postage in order to send them in. I certainly was not expecting this but very pleased that I was contacted. I can see from previous reviews that some people have not had the same great experience - perhaps this is that start of a new era in getting the customer service in line with Brora's reputation of one of quality. Looking forward to many years of warm wrists!

I bought a cardigan in the sale at £165 which had been close to £300. Lovely design and very soft - wore it and it felt a little sweaty. Oh!, to discover on the label that it is 35% polyamide - aka NYLON!!! Not only was I genuinely shocked, but I felt ripped off as Brora's website talks up their natural fibres, sustainability and local manufacturing and I trusted the brand to uphold this, so I didn't even look at the label instore. Polyamide is about as unsustainable as it gets - it is made from fossil fuels, is not biodegradable and is made in an energy-intensive process. Nowhere is this mentioned on their website - you have to go to individual products and delve down a layer to find info - and they call this transparent!!!
Customer service passed my complaint to the MD, and I had a patronising email from her (Victoria Stapleton) see below - you will notice she has avoided the question of polyamides completely - carefully avoiding using the word by saying they sometimes add a 'harder wearing fibre'. She never acknowledged my trust in the company and when I asked her why they use polyamides and don't mention this on their website, I got no further reply.

"If you are a regular Brora shopper you will know that the vast majority of our designs are made from natural fabrics and yarns, wool, cashmere, silk, organic cotton, linen etc. Sometimes for wearability, the yarn spinner will add a harder wearing fibre to make the yarn fit for purpose. We choose to only work with the best in class across all our yarn and fabric suppliers, choosing organic cotton, linen actually grown, spun, dyed, woven and stitched in Europe (very rare), tweeds from the UK, tailored in London etc.

We are also explicit on our website about where we make each product so there is total transparency for you the customer.

When we recently did a tally of everything we sold in AW, more than half of the units were actually made IN the UK, this is totally unique in our industry where most are making in China, Madagascar etc. We do have suppliers all over Europe too and are proud to work with exceptional ateliers who have the same code of conduct as ourselves"

A big thank you to Guildford store for helping me with an item I was looking for last minute before an event. Unable to get into the store, I was looking online but unsure of colours, etc. I called the store and Lisa helped me and arranged to parcel and post my item which arrived the next day. Great customer service and the item was absolutely perfect. Brora cashmere is always top quality.

The product quality as always is good and the collect from store was simple and free! Staff both on phone and in-store as charming as ever.